![]() Vality currently has a marketing agreement with Informatica, which will end when this deal closes, according to Vality President and Chairman Mark Atkins. ![]() The goal of data quality management companies is to assure that the base information from many sources that is so key to CRM and supply chain management applications is valid, clean and up to date. Last November, Ascential bought Torrent Systems, an information asset management specialist, for $46 million. Analysts said the move positions the combined company to take on Informatica and other ETL powers. Ascential chairman and CEO Peter Gyenes termed the deal a key strategic fit for the company, which is trying to position itself as a leader in enterprise data integration. Privately held Vality said it had revenue of $21.2 million in 2001.
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